How the Price Of Gas Effects Increase In Need for Online Personal Branding

September 13, 2008 · Leave a Comment

 

The pumps keep going up – and the signs are that it won’t stop anytime soon.  Plus, now that we’re past $4 a gallon – the chances of things going back below the $4 mark seem slim.  Until we find and begin to use alternate energy sources, we’re going to see people cutting back more and more on travel, conventions, face to face meetings and more.  With that decrease in one on one interaction, more people will be turning to the internet to learn about you and what you offer to them.

 

It is an imperative, now more than ever before, that you are being found online the way you want to be found.  Being found on page one of the search engine(s) of choice is key, as is conveying the information you want them to find.  Making sure your personal brand is created, portrayed and projected as you’d intend can make the difference right now in this economy – where a “first impression” becomes a first e-Impression.

 

Wouldn’t it be great to be able to tell all your clients who need to be in contact with you – “Just Google Me!” – and make it so your presence is a professional, ad free and clean space you control?  Wouldn’t it be amazing if, over time, your name being input in the search engines brought up a whole page or two or three of results – the accolades and the information you want to share with the clients you have, or the ones seeking you out?  What if your clients could refer you by simply saying “Google her?”  Try it today – Google yourself – and if you don’t like what you find – take action to change your position.

Categories: Newsworthy Comments · Personal Search Optimization · Technology Meets Brand
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