Are you Brave Enough…To Ask People To Google You?

For those of us who think that we have to be an author, speaker, CEO, or noted Philanthropist to be Google-worthy, think again. And you are not that far away from dominating the first few pages for your name on search engine results.  But you do have some work to do if you haven’t started yet. 

 

Step One, secure the top line of page one.  This is where your quest starts. This will be the easiest task as all you have to do is sign up for a fast growing subscription service called QAlias.  The site gives you top billing and give you tools to control content about you with a generous bio space and an e-mailable blog.  Be sure to create hyperlinks to your company, charitable acts, hobbies and interests and accomplishments as this will engergize the search engines.  

 

Step Two:  Drive people to your bio.  Tell people to google you and have them click on your QAlias link and the hyperlinks that you have placed in your bio space.  This will give ‘relevance’ to those links as they are associated to your name and will, in time, raise the level of their position in the organic search results.

 

As an example, My Frank Sinatra Impersonator website gained strong relevance from my QAlias bio page and has gained five pages of priority placement in the past year.  If you google Frank Sinatra Impersonator, I now show up number 2 on page 1.

 

Step Three:  Become a blogger or write articles as a guest writer to a blog.  This creates interconnectivity and triangulation which are essential to telling the search engines I am active in web and a force to be reckoned with.

 

Step Four:  Join a few social or Business Networks.  Sites like Linked In, Ning, Xing, Ryze, Fast Pitch Networking and Squidoo offer free posting of your bio and contact information.  The caveat here is that they are networks and so you should be prepared to be bombarded by other’s in the network that want to add you to their list of ‘prospects’.  As well, you may find that the information that you give these networks is being offered to virtual marketing companies that will also target you for email ads. But, the web presence does become another prominent position toward your domination of your name-space.

Step Five:  Weave all of these elements together by linking them to one and other.  Be sure to help Google see you as relevant.

Let’s face it, we are in a competitive world. And the key to success may be our ability to differentiate our self. Owning your name space is the one certain way to compete.

 

Charles Fellingham is founder of QAlias, a personal branding tool that provides prominent personal placement optimization on the web. He is also a corporate trainer for the Forum Corporation and a Regional Sales Manager for a Fortune 200 company.